Roblox Corporation is partnering with PubMatic to launch immersive video ads on its platform, targeting major brands and driving revenue growth. The U.S. video game-advertising business is expected to ...

Roblox is opening up its video ads offering to all advertisers following trial testing over the past six months with brands, including Warner Bros. Pictures, Walmart, e.l.f Beauty, HUGO and global ...

Roblox (NYSE:RBLX) is opening up its video ads offering to all advertisers following testing over the past six months, as the video game platform looks for more ways to monetize its free to play games ...

A start-up is trying to change the way ads are handled in casual games by making the spots less obtrusive and potentially more viable for the average marketer. CNET contributor Don Reisinger is a ...

CEO of Bidease, an AdTech startup on a mission to bring fully transparent, value-driven advertising to the mobile world. Modern consumers successfully deal with most everyday tasks like calling a taxi ...

Roblox is a massive app — as of September 2023, Roblox says it has more than 65 million daily active users — and it’s becoming an increasingly interesting platform to watch amid growing competition ...