NEW YORK—Consumers of local broadcast news continue to deem it as a valuable source of information—whether it’s political races, local sports teams or weather—regardless of accessing it on their TVs ...
The Television Bureau of Advertising (TVB) has released a study which reaffirms the essential role of local news in Americans’ lives. The 2025 Local Broadcast News Study, a 3,100+ respondent surn ...
As Nexstar and Tegna gobble up more stations, broadcasters don't want to sit on the sidelines. Will the FCC let the Big Four jump in? By Alex Weprin Senior Editor Are the big broadcast networks ...
CivicScience engages directly with consumers, collecting over one million survey responses daily, to turn real-time insights into high-performing advertising campaigns. See how leading brands use ...
Local television news is a lifeline for millions of Americans, delivering information that can directly impact daily life, from weather alerts to election coverage to emergency updates. But a new ...
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