One of the most effective forms of marketing is through video, and in an era where the video medium is becoming more accessible and common, it’s a fantastic way to reach your audience. Video is much ...

Since the emergence of YouTube in 2005, the prevalence and impact of video marketing have skyrocketed. YouTube changed the game by allowing everyday users to upload, publish, and market their video ...

I remember when I started in digital marketing back in 2009. It was amazing that I could change some things on my site and it would rank for specific keywords which would then bring targeted traffic ...

If you’ve been involved in any sort of marketing over the past 20 to 30 years, you’ve no doubt heard the phrase “Content is King.” This may very well be true, as content in its many forms underpins ...

Two new large studies, released within a week of one another, provide valuable insight into the current state of local digital marketing. FreshChalk published an analysis of 150,000 local business ...

As voice search rapidly transforms the digital landscape, Local Marketing Plus SEO, a digital marketing consultancy specializing in trades and service industries, highlights how this shift is ...

Local businesses are some of the slowest to adapt to digital technologies and digital marketing strategies. That’s because small local business owners have to wear many hats, and with so many ...

Local Marketing Plus SEO, a digital marketing agency based in Kelowna, British Columbia, has announced the launch of comprehensive AI-powered marketing tools designed specifically for trades and local ...

Ignite Local Marketing today launched the Ignite Engine, a simple, cost-effective, web-based toolkit that educates and empowers store managers of quick-service and fast-casual restaurant systems to ...

Depending on your business, you may need to consider national marketing strategies, local marketing campaigns or a combination of the two. As their names suggest, national marketing involves promoting ...

Asia may be the world’s biggest- and fastest-growing consumer market, but a handful of overseas retailers have continued to struggle in the market. For example, many overseas customers, despite their ...

It was nearly 10 years ago that FedEx Corp. first decided to translate its Web content and applications for non-English-speakers throughout the world. At the time, it was ahead of the game, but today, ...