Football fans may notice something missing from NFL games this year — the iconic 10-yard chain, once a staple of measurement by sideline officials, will no longer be used to measure first downs.

The chain gang is getting benched — and not everyone is thrilled. The NFL debuted brand new technology Thursday night at the Hall of Fame game between the Chargers and Lions in Canton, Ohio. Instead ...

When the NFL regular season kicks off Thursday night on NBC, you may notice a conspicuous absence the first time the referees need to measure the spot of the ball. That’s because, beginning with this ...

The NFL continually attempts to evolve every season, and the rules committee every offseason attempts to introduce new rules and technologies that could dramatically improve professional football. One ...

On November 20, Elon Musk shared on X a video created with artificial intelligence by Alex Utopia, and the reaction was ...

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The NFL has replaced the traditional 10-yard chain measurement for first downs with a virtual system. The new system uses Sony's Hawk-Eye technology and six 8K cameras in each stadium to optically ...