As a leader in consumer health supplements, PureFormulas was challenged to provide customers with the individualized transactions and product recommendations they required. A recent migration to ...

While consumers may say they want a more personalized shopping interaction, they rank personalization behind service and experience, according to findings from the Evolution of Experience Retailing, ...

Oracle has acquired BlueKai, a cloud-based Big Data platform that enables companies to personalize online, offline and mobile marketing campaigns. This shores up the personalization capabilities of ...

SmarterHQ has revealed that its personalization technology is now available in the Oracle Cloud Marketplace for Oracle Commerce Cloud customers. The platform is designed to empower marketers and ...

Get Smart Content, a website segmentation and targeting platform, launched a Smart Content application for the Oracle Marketing AppCloud designed to enhance personalization across ads, website visits ...

Oracle and its Sun Microsystems Laboratories unit have announced the formation of the Oracle Health Sciences Institute to research IT systems that aid health care and advance personalized medicine.

STOCKHOLM and ATLANTA – March 8, 2022 – Sinch AB (publ), a global leader in cloud communications for mobile customer engagement, today announced the availability of expanded and enhanced rich media ...

Oracle (NYSE: ORCL) VMware (NYSE: VMW) are partnering to make the latter™s software and services available on the Oracle cloud infrastructure. The partnership seeks to help customers transfer ...