It's one of the most important elements on a company's website and also one of the most undervalued: the ubiquitous "About Us" page—that section on your site that has been collecting virtual dust ...

The About Us page of your website is an essential source of information for anyone who wants to know more about your business. It is where you showcase your history, the unique value of your work, ...

Just about every business website has an "About Us" page or section, but most of these are missing a key ingredient that will help turn visitors into customers. Last week, I spoke at the big web ...

Check your stats: Your About Us page is probably one of the most visited and highest ranked pages on your website. For most small businesses, the About Us page is what most powerfully establishes ...

One of the most critical parts of your site, the "About Us" page, is oftentimes neglected when it comes to generating links. However, with its potential to sell your site to a visitor, it may be worth ...

Which page of your website gets the most visitors? If you’re like most businesses, your About Us page is at or near the top of the list. That’s great–unless you treat your About Us page as an ...