One of the key challenges that marketing teams must solve is allocating their resources in a way that minimizes “cost per acquisition” (CPA) and increases return on investment. This is possible ...

The value of your data is only as good as it is actionable. As the amount of data collected grows companies need assistance to help them gain insights. The value of your data is only as good as the ...

It’s a simple question, but there’s often a complex answer, especially for employees at FedEx, who handle an average of 16.5 million packages a day. Today, machine learning is making getting those ...

As machine learning becomes more prevalent in business, it has the potential to affect a company’s day-to-day interactions with its customers, whether positively or negatively. Many businesses have ...

It is no longer a secret that big data is a reason behind the successes of many major technology companies. However, as more and more companies embrace it to store, process and extract value from ...

Amazon is the co-founder and was first signatory of The Climate Pledge, which calls on signatories to commit to achieving the goals of the Paris Agreement 10 years early — reaching net zero carbon by ...