Following the conclusion of the Grow a Garden Season 1 Pass, the game has introduced the second season of its battle pass system. Dubbed the Season 2 Pass, this rewards ladder follows the pattern of ...

Texas AG Ken Paxton files lawsuit against online gaming site Roblox He claims the company is putting "pixel pedophiles and profits" over children's safety Roblox says it has introduced over 145 safety ...

Roblox (RBLX) remains unprofitable as losses have grown at an annual rate of 25.2% over the last five years. The company’s shares currently trade at $113.00, which is above the estimated fair value of ...

Many free-to-play games in 2023 have a premium model. This helps the company receive costs from players and, in turn, benefits players in the form of in-game items. Like others, Roblox offers a ...

Roblox has many different bundles that players can purchase, including one that is the Roblox Premium Membership, which gives players even more to enjoy throughout their time playing on the platform.

Advertising is Roblox’s biggest profitability lever. Older users already make up most of Roblox’s daily active users, and retaining them as they spend more could dramatically improve monetization.

Roblox Premium gives monthly Robux, trading privileges, and access to exclusive items and discounts not available to free users. There are three Roblox Premium tiers in the US: Premium 450 ($4.99), ...

Roblox is an online platform that combines gaming, creativity, and social interaction into a vast universe of experiences. Even though it launched back in 2006, its popularity continues to grow in ...

This article was featured in One Great Story, New York’s reading recommendation newsletter. Sign up here to get it nightly. I’ve arrived in the middle of a vast expanse of what looks like green LEGO ...