Say hi to FEC 👋, the brand we just gave a whole personality to. FEC is where founders don’t just dream, they build, test, fail, try again, launch, and scale. We wanted to capture that feeling when your idea moves from the back of your notebook into the real world. Now, FEC is the kind of brand you recognize without thinking, the kind that makes you wanna start building something. So tell us… which part of this identity hits you the most? #brandidentity #forestance #branddesign #creativedesign